Success Stories

I have had the pleasure to work with Steven in both group workshops and one-on-one mentoring sessions and have found him to be a wealth of knowledge in a number of facets. He has a very direct approach that I found extremely refreshing. During my one-on-one interactions, I found Steven to be insightful to the modern challenges in the industry and his ability to offer applicable, dynamic solutions. I highly recommend Steven’s company for any sales leader that wants to be a better coach and leader. Steven will bring out the best in entire teams through group workshops or to individuals through individual mentorship interactions.

George Evancho

Regional Business Director , Scilex Pharmaceuticals

Steven, thank you for your expertise and your genuine interest in my well-being and personal development. Our partnership accelerated my capacity to lead others through important change and make talent development a true priority. Most importantly, I feel better equipped to drive results and inspire my team to deliver an unparalleled customer experience. Your coaching approach is authentic, flexible, and well adapted to our new management reality.

Stephane Asselin

National Sales Director Oncology , Bristol Myers Squibb

Alcon LogoSteven’s deep knowledge of executive coaching and performance management has greatly helped us progress against our development goals and accelerate business performance.

Pierre Bourdage

Pierre Bourdage

GM UK & Ireland, Alcon

ConstellationI had the pleasure of working with Steven during a pivotal point in my career as I transitioned into a senior leadership role. He provided me with many coaching and business planning tools that helped to lay the foundation for a very successful and focused sales department. I would recommend Steven to anyone looking to elevate their skill set!

Suzanne Kampf

Suzanne Kampf

Vice-President of Business Development, Constellation

Novartis LogoSteve has been an indispensable partner to me for many years. His practical approach to coaching and in-depth knowledge of sales, leadership and pharma make him the best coach you will find. Every session ends with learnings and action plans that lead to results!

Gail Tatebe

Director Marketing, Novartis

Kite PharmaSteven has been an excellent resource for us in terms of sales force strategic planning and introducing programs to enhance the level of coaching and execution with our managers.

Warner Biddle

Warner Biddle

Vice President, Kite Pharma

Allergan LogoSteven helped Allergan develop a high-performance organization. We have enjoyed strong growth over the past five years. He has been a personal mentor and contributed in part to our success.

Stu Fowler

Stu Fowler

President & GM, Allergan Canada

Bayer LogoSteven proved to be a valuable resource in helping us formulate and implement a coaching plan for our management team. He demonstrated a great depth of knowledge in the area of coaching throughout the project.

Paul Newman

Paul Newman , Bayer

President, Director of Sales Force Development, Bayer

Alcon LogoSteven’s executive coaching has helped me focus on how to challenge the status quo, how to influence others and the importance of teaching my people how to “fish” for themselves.

Tricia Symmes

Tricia Symmes

General Manager, Alcon Canada

Essilor LogoSteven is a strategic and driven sales career professional who possesses strong skills in listening, learning and observation. From there he is surgical and articulate in providing guidance to individuals and their teams to put into perspective and actions their goals with the sole intention of crushing them as he says. I have been and currently, continue to use Steve in his services as a strong guide.

Pierre Bourre

Pierre Bourre

Vice-President of Sales and Development, Essilior

Kite PharmaI have had the great experience of being coached by Steven over the past few years in my various roles in the Pharma/Medical Device role. Steven has the unique ability to understand the different business challenges I am facing. I most admire that he is not afraid to tell me what I need to hear. He challenges me to take action that has resulted in making a difference to my business. Steven has an incredible passion for coaching sales leaders to inspire their teams. He is an exceptional listener, and I appreciate that he holds me accountable to make the changes I committed to doing. Working with Steven has made me a stronger leader. I highly recommend Steven’s coaching program.

George Saltzberg

George Saltzberg

Director of Sales-Canada | Plastics Surgery & Regenerative Medicine, Allergan

Allergan LogoI have had the benefit of working with Steven’s IP, and the pleasure of being coached by him for 3 years. Steven has a very direct, applied and to the point approach that I appreciate. Steven has enabled me to become a much better coach. Steven’s emphasis on territory and account planning has helped my team to do a much better job of designing their sales years. Working with Steven has helped me to continue to grow our business year over year through the pandemic. I highly recommend Steven’s company for any sales leader that wants to be a better coach, planner, and leader.

Stu Fowler

Chris Vyse

Vice President Sales and Marketing, O.C. Tanner

Kite PharmaSteven is an insightful and dynamic coach and mentor. Over the course of the last year, there have been numerous “aha” moments which in turn have led to much personal and professional growth. Thank you, Steven, for your mentorship!

Elizabeth Laucis

Elizabeth Laucis

Director, Patient Support Programs-Specialty Health-Pharmaceuticals, McKesson Canada

Alcon LogoSteven Rosen played an integral role in my leadership success as a District Manager with Allergan. Through regular monthly coaching sessions with Steven, his personalized approach to coaching, combined with his ability to bridge leadership concepts into real-life practice was extremely valuable to my success as a leader. I highly recommend Steven to any organization looking to strengthen its leadership teams.

Errol Camacho

Errol Camacho

Western District Manager, Allergan

Kite PharmaI will never forget my first thoughts when I read Steven’s profile and his extensive career in finance. I wondered how is a finance guy going to coach a leader in healthcare and pharma? I am happy to say that he proved you can never judge a book by its cover. A great coach can help you self-identify your strengths, helps you maximize your potential by tapping into those strengths and gives you key guidelines to success that can be leveraged in any setting. This is exactly what I got from working with Steven. I was privileged to work with Steven during one of the most challenging times in my Sr leadership career and his coaching style was exactly what I needed to put the final pieces together for my next career adventure. I will continue to reference his success guides as my journey continues.

Pierre Bourre

Nicole Coghiel

Director, Patient Service Operations, McKesson

In this world you cannot achieve success alone; you need to surround yourself with many different types of people to truly reach your full potential.

Having a leadership coach in your entourage, who is successful in their own right, is also a key factor in breaking through your perceived “ceiling”.

I have been working with Steve Rosen for almost 3.5 years as a client of his one-on-one leadership coaching. From the very start Steve helped guide my career and approach with his unique and effective coaching style.

Steve will help you reach your full potential. He will also be there when you need encouragement to fight through adversity; he will remind you that “It’s not supposed to be easy!”

I am grateful to have worked with Steve and to call him a friend, mentor, and coach.

Franco Roccia

Vice President , Vitran Express

I had the absolute privilege to work directly with Steven to help improve my Coaching and Management abilities. I met with Steven often or supplemented with calls regarding helping me to become a better People and Business Manager. We had many discussions regarding several individual cases, as well as the team in general that always lead to some actionable tasks that would help resolve issues or improve performance. Starting out using Steven’s 360 feedback tool was critical to benchmark where some of my blind spots were. We then worked together to build an actionable and written plan to build on and strengthen these skills. I would highly recommend Steven to Managers, Executives, and coaches alike. He is very adaptable and extremely knowledgeable. It has been an absolute pleasure to work this past year with Steven.

Glenn Thompson

Regional Sales Manager , Takeda

TFI InternationalSteven helped us implement a business planning and performance management program. This helped provide our sales team with a defined purpose and greater focus. We held our team focused on three metrics and we experienced strong results after several months.
Steven continues to coach my sales leaders to help keep the program relevant and sales on track.
Steve, Thanks for helping us “Crush It”

Christopher Traikos

Executive Vice President , TFI International

alconSteven is a skilled Executive Sales Coach and Business Leader who has contributed greatly to the growth and development of my Sales Leaders.

Paul Daigle

Paul Daigle

National Sales Director, Alcon

novartisI have had the privilege to work with Steven for the past 2 years. 2 years where the business faced a lot of changes and Steven was always available to guide me and help me become a better coach for my team of experienced reps. He helped me ask the right questions and ensure that the team and I were prepared and effective in a new competitive environment. I really appreciate his in-depth and current knowledge of the pharma industry and I believe that he can bring a lot of value to people managers at any levels.

Annie Montmarquette

Annie Montmarquette

Area Business Manager, Novartis

Phoenix Contact CanadaI hired Steven to work with my sales management team. Steven was able to identify our needs and put a program together that benefited our organization by provided the necessary coaching and strategy to gain the positive results we wanted.

Rick Denley

Director, Sales & Marketing, Phoenix Contact Canada

LundbeckI have worked with Steven for a number of years and met once per month on a regular basis. A testament to his quality work was that I kept to a monthly schedule when I had the option of cutting back or hiring another consultant. Steven has great insight to the Canadian Pharmaceutical market. His listening skills are excellent and though well thought out probes, he is able to assist me in problem solving and achieving optimal outcomes. His blog and newsletters also have some very pertinent content. I would definitely recommend Steven!

John Raaby

John Raaby

Senior District Sales Manager, Lundbeck

duchesnaySteven has contributed enormously to the development team of sales managers. His communication skills and ability to build strong relations make him a great coach. The return on investment is positive! Thanks Steven.

Gina Gauvin

Gina Gauvin

National Sales Director, Duchesnay

novartisSteven knows how to ask the right questions. Our interactions helped me challenge personnel bias most likely affecting my prioritization of actions. Great listener but knows how to tell it straight, direct, and quick when required.Steven knows how to ask the right questions. Our interactions helped me challenge personnel bias most likely affecting my prioritization of actions. Great listener but knows how to tell it straight, direct, and quick when required.

Jean-Francois Dansereau

Brand Director Neuroscience, Novartis

novartisSteve is a great sales coach. Through the short period of time i worked with Steve, he added significant value and helped me refine my sales management skills to better coach and motivate my team to reach new heights. I would not hesitate in recommending Steve to any new sales manager who wants to be efficient in their new role quickly.

Louie-Anne Gauthier

Louie-Anne Gauthier

National Associate Director, Sales & Marketing, Transplantation, Novartis

novartisSteve is a great communicator who is really devoted to making you reach your personal goals. His style of coaching is straight-forward and honest. He makes you think through the issues facing you in an inquisitive manner that makes you ask the right questions to get you closer to your goals. He is persistent and has a great sense of humor.

Orchid Jananshahi

Orchid Jananshahi

National Sales Director, Novartis

allerganSteven’s experience and focus regarding the implementation of the strategies and tactics with front line managers has helped improve engagement at all levels.

Todd Daymond

Todd Daymond

Sales Executive , Allergan

babbleIn very short order, Steve helped me break through key issues that were holding my business back from growth. I don’t think I could have done it as effectively or quickly without his help.

Susan McLennan

Susan McLennan

President , Babble on Communications

novartisSteven has brought tremendous insights and perspectives – hiring a coach is a first step to elevate potential, achieve goals and develop as Manager – Steven is a career catalyst.

Melanie Paquette

Melanie Paquette

Associate Sales Director, Novartis

LundbeckI hired Steve Rosen to work with my District Sales Management team for the past 2 years as a Professional Coach to compliment my coaching. We have achieved our sales objectives and I’ve noticed good development of my team.
I would not hesitate to recommend Steve to anyone who’s considering hiring a Professional Coach either for themselves or for their Sales Management Team.”

Domenic Maccarone

Domenic Maccarone

Senior Director Sales, Lundbeck

After several coaching sessions I began to experience improvements in my personal and professional effectiveness. I have begun to tackle each day with the energy and focus that I once had.

I would highly recommend Steven to business associates who are looking for greater personal and business success.

Ara Soukiassian

President, Bio Botanical Labs Inc

GenzymeAnyone looking for a top-notch performance coach? In my role as Sales & Marketing Manager for Genzyme Biosurgery, I enlisted the help of Steve Rosen, a performance coach, to help enhance my performance management skills. Steve customized a practical “real world” coaching program that suited my needs and schedule. Each session with Steve allowed me to immediately begin implementing new coaching techniques with our sales force. I would highly recommend Steve if you are looking to further develop your coaching skills.

Chris Lavender

Chris Lavender

Sales and Marketing Manager, Genzyme Biosurgery

LundbeckSteve is someone who works with you to make your own, solid business decisions in a variety of areas as a manager. He challenges you to think creatively to solve problems effectively. This in turn, helps you make better decisions on your own and generate better results from your team. In working with Steve, I’ve learned a great deal about how to become a more effective coach. He’s guided me through the different stages of making your team more accountable to their business. He’s allowed me to gain confidence in my abilities as a coach and this is already paying dividends in the results of my team. I can only imagine that anyone who has the pleasure of working with Steve will gain just as much as I have.

Keith Nazar

Keith Nazar

National Accounts Manager, Lundbeck

novartisSteven has a great background in pharmaceutical sales and had a positive impact on the evolution of a Canadian field force I previously managed. Steven is highly collaborative, reliable, and trustworthy. His approach is very practical, particularly when it comes to enhancing sales manager coaching capabilities.

Warner Biddle

Warner Biddle

Vice-President & Head - Ophthalmics Business Franchise, Novartis

seroyalSteven provided our sales manager with many tools and skills that allowed her to strengthen her relationship with her team and achieve better results through constant coaching.

Daniel Samson

Daniel Samson

VP Sales and Marketing, Seroyal

essilorSteven was key to the future of our sales organization. He highlighted a series of actions that could be taken in time: short, medium and long term. He really showed expertise in the field of what a sales organization should look like. Don’t take my word for it, get in touch with him and you’ll see the he drives results.

Martin Lesperance

Martin Lesperance

Director Trade Marketing and Training , Essilor

novartisSteven is a respected coach who empowers people to want to make improvements in their life. Steven can listen closely and build a trusting rapport with his clients. This sets the stage for Steven to help you make a positive difference in your communications at home or office. His style is such that allows you to find solutions to your own questions. Steven helps you discover new skill sets so that you are independently successful in the future.

Scott Rogers

Scott Rogers

Director Medical Education-Ophthalmology, Novartis

LundbeckAs a new manager a couple of years ago, Steven helped me to manage myself so that I could better manage my people. He has saved me an incredible amount of time helping me with concepts of accountability, time management, measuring effort and helping me to get the most out of my team. I look forward to my monthly phone meetings with Steven as his past experience as a leaderin sales organization is helpful with getting the most out of me in regard to creativeness and coming up with my own solutions issues for both large and small management issues. Steven’s coaching expertise will be an asset for getting the most out of any sales management team.

Gary Campbell

Gary Campbell

District Sales Manager, Lunbeck

Top Sales WorldI have known Steven for a number of years, and he is an extremely valuable contributor to the Top Sales World project – specifically the expert panel within the Sales Leadership Zone, where he was chosen for his considerable knowledge and expertise in the field of sales management.

Apart from a very deep understanding of the issues and challenges faced by today’s modern sales leader, Steven possesses numerous personal qualities which I admire: Not only is he instantly engaging, but he also has very high levels of integrity, intelligence, empathy and charm – and that is a very rare combination.

I have no hesitation in giving Steven my highest personal and professional recommendation.

Jonathan Farrington

Jonathan Farrington

Chairman, CEO, Top Sales World

Big Rock BreweryYour coaching helped me adjust to changes happening in my organization. It taught me that there is not only one way to manage people and that empowering yourself and your employees to be self-managers makes for happy self-motivated people. The Sky’s the limit!

Jaime Zuniga

Jaime Zuniga

Sales Manager, Big Rock Brewery

GenzymeSteven Rosen is a person who is at the top of his game when it comes to being a great leader and inspirational coach. He believes in people and what they can accomplish and sincerely wants to see them succeed for their benefit not his.”

Luigi Berardelli

Luigi Berardelli

Business Unit Director, Genzyme Canada Inc

novartisSteven Rosen provided invaluable guidance to me as a new sales manager. His one-on-one coaching helped me develop skills to efficiently address some of the earlier challenges of people management.
He expedited my integration into the new role of people manager, and I continue to look forward to our coaching sessions- always flavoured with a mix of sage wisdom and good humour!

Janet Brown

Area Business Manager, Novartis

novartisIt’s already been 9 months that we share this coaching experience. I must say that you have been of great help for me. I had someone to talk to and validate some of my ideas and thoughts.
Having a coach to help me out in my transition and into my new responsibilities as helped in many ways:

  • Building on people’s strengths and opportunities to drive success
  • Focusing on Efforts and Talent to drive Results
  • Listening versus telling
  • My difficult cases to manage

I appreciate talking to you once a month, as this is a good sounding board for me. You have always been honest in your feedback and pushed me to reflect and come up with my own solutions.

Stephane Legault

ABM, Novartis

LundbeckSteven, I really appreciate the timing of your coaching as it has helped me define my role as a District Sales Manager. Your help was invaluable as I shift my thinking from being a colleague to a manager to my reps.
You are incredibly skilled at asking thought provoking questions that helped me see things from different point of view, and often held me accountable for achieving my goals.
Steven your coaching has made a difference in the way I manage my reps and helped built my self-confidence as District Sales Manager.

Ismael De Long

Ismael De Long

District Sales Manager, Lundbeck

C-Suite | Sales Executives | Team Coaching 

Steven Rosen • Coaching Executives for 20 Years:

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Lead with passion and ignite your team to achieve outstanding results!

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Steven Rosen - Executive Sales Coach

I've helped hundreds of sales leaders. Take the test today!

SUCCESS! - Remember to connect with me after you've taken the test!

Steven Rosen - Executive Sales Coach

I've helped hundreds of sales leaders. Take the test today!

SUCCESS! - Remember to connect with me after you've taken the test!